London’s BRICK LANE becomes 8 BIT LANE

Posted on | February 5, 2013

Before the new Walt Disney animation, Wreck-It Ralph, hits the movie theaters on February 8, so in 3 days time, Londoners can currently enter the world of the 80’s Computer Game in Shoreditch’s Brick Lane that temporarily changes its name to 8 Bit Lane.

The pixel art on display includes a London Taxi, dog, postbox, pigeons, CCTV camera, water pipe and even a tree. 8 Bit Lane will also showcase the world’s first Blipp-able building using Blippar’s visual discovery app. When Wreck-It Ralph fans Blipp The Nicelanders house on the wall, the house will emerge in 3D and they will be invited to play a game featuring Ralph, the hero of the hilarious film.

You can experience the set-up until Sunday, February 10 around The Truman Brewery, 91 Brick Lane, London E1 6QL.

  

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